Vocalizing Your Climate Message On LinkedIn (With Lubomila Jordanova) - Episode 020

No planet B signs held by people

Sustainability leaders have an incredible voice.

Often, their ‘voice’ originates from a passion for solving a specific need in the climate crisis. They work with highly-innovative and technical solutions that tackle some of the deepest challenges that we’re facing today.

And this is the case with Plan A , a software provider offering an end-to-end platform that uses machine learning and science to enable businesses to manage and improve their carbon and ESG performance.

Lubomila Jordanova is the co-founder and CEO of Plan A — and it’s her voice that drives the visionary momentum in her company for the greater climate movement.

I had the pressure of sitting down with Lubomila during a B2B Content Corner episode about LinkedIn and discussing how to successfully communicate your climate message on the platform.

She shares interesting insights and stories of how she has used LinkedIn to vocalize her climate message - and how her personal brand on LinkedIn has driven growth and sales for Plan A.

Sustainability leaders have an incredible voice - that needs to be heard. And LinkedIn is the social media platform that is your stage.

Connect with Lubomila on LinkedIn , Twitter @lubomilaj, or Instagram @lubomila.earth.


CEO LinkedIn Lead Strategy Lead

Megan is the CEO of MTC | The Content Agency. As CEO, she’s in charge of making sure the team fulfills client project expectations and everything runs smoothly. As Lead Strategist, her strategy background is provided on all projects – LinkedIn Marketing, SEO, Content Strategy, and Content Writing. Based in Berlin, Megan enjoys long bike rides around the city.