We build online organic content marketing strategy for b2b startups. We work together to create an SEO and human-centered content marketing strategy approach.
What is a content marketing strategy?
Content marketing is the means of educating the customer about your products and services through relevant and helpful information.
What can a content marketing strategy provide?
A strong beginning to a converting sales funnel
Means of capturing and nurturing potential leads
Optimized and purposeful web content that drives sales
Builds awareness, creditability and trust with customer
Content Marketing Strategy Philosophy
What is SEO content?
What is human-centered content?
- Term Glossaries
- FAQ pages
- Ultimate Guides
- Linking Lists
- Blog posts
- Thought-Leadership articles
SEO content is great for business goals like:
- increasing search engine traffic
- filling the top of the funnel
- growing an organic online following
- qualifying customer prospects
- defining the startup niche
- building an audience
Content Marketing Strategy Process
The strategy process is crafted based on your target audience, customer journey and target persona. Work with a content strategy expert that is dedicated to your success. By the end of the coaching, you will have:
- An understanding of your target persona and customer journey
- An understanding of what is content strategy, marketing nurturing, SEO, a pillar page, and the importance of a download attachment
- A working content framework to continue building your content presence after project completion
- A private content strategist for one-on-one instruction